Ricardo

Graphic designer – Branding, visual identity, web design

Visual identity focuses on the visual side of your brand and the tools you need to have visual consistency.

Visual identity comprises your logo, imagery, typography, colors, and creative design. A great visual identity must be left open to growing, this is a great option for small businesses that need a fresh new look.

Ricardo usually suggests a visual identity package including:
– Logo with variations
– Color palette
– Brand fonts
– Stationery
– Visual identity guide
– Social Media launch